The impending opening of the American cult brand Five Guys in Sydney has given rise to hysteria among its devotees on par with the arrival of The Fab Four on our shores in 1964. Now B-Day is here for burger fans-almost.
On Monday, Five Guys’ first Australian outlet opens in Penrith. Burger-obsessed citizens of western Sydney who are lucky enough to have it in their lockdown ward are expected to form a significant socially distant welcome queue.
When Good Food last year revealed Five Guys was Australia-bound, the story went viral online. So what is all the fuss about?
The American chain is proud to do things right: there are no freezers or microwaves, and burger cakes and fries are cooked fresh every day. Salad is hand-shredded and the level of detail of the operational procedure documents is NASA-like.
Earlier this year, the company switched to a suburban-driven strategy in the midst of the pandemic. A Penrith location next to the Panthers’ entertainment and dining room was chosen, but shops closer to the Sydney CBD will soon follow.
Seagrass Boutique Hospitality – the group behind venues like 6 Head and Ribs & Burgers – has brought the local master franchise to the brand.
The Penrith store has a simple interior, with more red and white than a Where’s Wally convention, and while an entry-level burger is $ 17 (“small” burgers start at $ 14), all refills are free. So go on the list of 15 items containing brims with similar grilled mushrooms, onions and jalapeno peppers.
123 Mulgoa Road, Penrith, fiveguys.com.au
Open daily at 11-22